Hildreth Media Group specializes in secure, low latency video streaming in 1080 HD, 3840×2160 UHD, and/or 4096×2160 4K formats over public and private IP networks for enterprise product launches, game reveals, sporting events, music concerts, tour announcements and much more.
Activision’s Call of Duty franchise started in 2003 and today is widely known as the best-selling first-person shooter game in the world. Over the years Activision’s marketing has produced lots of amazing and engaging events all over the world.
In 2018 Activision approached Hildreth Media Group with the task of live streaming their keynote event for the latest Call of Duty title, Black Ops 4. Activision wanted to showcase this new game to their global fans. They needed a trusted partner that could deliver not just one but 33 unique and secure 1080 60p signals to social and enterprise networks all over the world. These unique signals included: 10 foreign languages, different content to different enterprise in game networks, and different bitrate requirements for international social platforms.
The event was held on May 17, 2018 at the Jet Center hangers, Hawthorn airport. It was a two-day set up with two days of rehearsals. Hildreth Media brought in a dedicated 200mbps network connection through microwave and a 100mpbs IP satellite connection for backup encoders. We also leveraged restream.io to assist in helping us distribute “same signals” to multiple social networks around the world. Hildreth Media brought in 10 isolation booths for live on-site translation and managed/engineered all pre/post shows for 5 languages.
Taryn Hutt, Director, Global Experiential Marketing – Activision
“Royce and his team at Hildreth Media have been incredible partners of Activision for several years. They have flawlessly executed a variety of livestream events for us, ranging from all company employee meetings, to multi-location streams providing direct Q/A input, to global, fully localized keynote reveal presentations with multi-language translations taking place real-time, on-site. Royce continues to prove he is capable of taking on any new challenge, and has demonstrated consistent knowledge & expertise in the demanding, and ever-changing nature of our projects. We continuously look to him and his team for support given the trust, dedication and results he consistently delivers.”
Our live reveal, live concert clients include: Activision, GoPro, SONOS, ColdPlay, Celine Dion, Oprah Winfrey
Hildreth Media Group is San Diego and Southern California’s number one streaming provider. Our live streaming and production services help you connect and communicate with your fans, influencers, and strategic partners around the globe.
Official Call of Duty®: Black Ops 4 — Community Reveal Event Livestream
ACTIVISION: CALL OF DUTY
- Work with Activision marketing team and agency to produce/direct engaging and inspiring event for 750 (in house) invited guests and influencers
- Live stream/webcast and record 1hr game reveal keynote
- Live onsite foreign language simulcast (10 languages)
- Infrastructure support and DDoS Protection for live stream
- Primary and backup live stream equipment and practices
- 15 min pre and post shows (English and 3 Foreign language)